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Domain Rating (DR) Calculator

Calculate how much your Ahrefs Domain Rating will increase by submitting your SaaS or startup to directories. Select directories from our database of 700+ sites, set your current DR, and see projected backlink growth in real time.

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Your Current DR

Estimated DR

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Selected

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DoFollow

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Disclaimer: This is an approximation based on typical DR growth patterns we've observed across hundreds of SaaS submissions. Actual results may vary depending on your site's existing backlink profile, content quality, and other SEO factors. For done-for-you submissions, check our submission packages.

What Is Domain Rating (DR)?

Domain Rating (DR) is an Ahrefs SEO metric that measures the strength of a website's backlink profile on a scale from 0 to 100. It's one of the most widely used metrics to evaluate a website's authority and its potential to rank in search engine results pages (SERPs). A higher DR indicates a stronger backlink profile, which is a key factor in achieving better search engine rankings.

DR is calculated based on the quantity and quality of external backlinks pointing to your domain. When high-authority websites link to yours, your DR increases. This is why directory submissions are one of the most effective strategies for new SaaS products and startups to build their initial backlink profile and increase their Domain Rating.

Factors That Affect DR Growth

Understanding how backlinks from directory submissions impact your Domain Rating.

DoFollow vs NoFollow Backlinks

DoFollow backlinks pass link equity (also called "link juice") and have a significant impact on your Domain Rating. NoFollow backlinks include a rel="nofollow" attribute that tells search engines not to pass link equity, so they do not contribute to DR growth. However, NoFollow links still provide value through referral traffic and brand visibility. When selecting directories, prioritize those offering DoFollow links for maximum DR impact.

Referring Domain Authority

A backlink from a high-DR directory (e.g., DR 70+) carries significantly more weight than one from a low-DR directory. A single link from a DR 80 directory site can be more impactful than ten links from DR 10 sites. This calculator factors in each directory's DR when calculating your estimated growth.

Diminishing Returns at Higher DR

Domain Rating follows a logarithmic scale. Going from DR 0 to DR 10 requires far fewer backlinks than going from DR 50 to DR 60. This is why new SaaS products and startups see the most dramatic DR improvements from directory submissions. The lower your starting DR, the bigger the impact.

Number of Referring Domains

The total number of unique referring domains is a critical factor. Each directory submission creates a new referring domain. Our data shows that 60 DoFollow submissions typically yield ~10 DR points, 100 DoFollow submissions ~15 points, and 140+ DoFollow submissions can yield 20+ points from DR 0.

How to Maximize DR Growth from Directory Submissions

Follow these backlink building strategies to get the most out of your directory submission campaign.

Prioritize DoFollow directory listings

Focus on directories that provide DoFollow backlinks first, as these are the only links that directly increase your Domain Rating. NoFollow links do not contribute to DR growth.

Target high-DR directories for maximum link equity

Submit to directories with the highest Domain Rating to maximize the backlink value passed to your site. Use the calculator above to see the difference.

Submit to 100+ directories for significant DR improvement

More unique referring domains means a stronger backlink profile. Directory submissions are one of the most cost-effective ways to build backlinks at scale for SaaS and startup websites.

Include NoFollow directories for a natural backlink profile

A healthy backlink profile includes a mix of DoFollow and NoFollow links. While NoFollow directory backlinks don't increase DR, they still drive referral traffic and help build brand visibility across the web.

Be consistent, DR growth takes time

Domain Rating growth from backlink building happens gradually. Ahrefs updates DR periodically, so expect to see results within weeks to months after submitting to directories.

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Frequently Asked Questions

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Basic

$120 $60
One-time payment

Ideal for businesses starting their journey to enhanced online visibility.

Choose $60 package
  • Submission to 60+ directories
  • Guaranteed DR increase from 0 to 10+
  • Complete submission report
  • Paid directories are not included
  • Get valuable backlinks
  • Generate organic traffic
  • Save over 12 hours of your time
  • 48-hour turnaround time
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Standard

$200 $100
One-time payment

Accelerate your growth and expand your online recognition.

Choose $100 package
  • Submission to 100+ directories
  • Guaranteed DR increase from 0 to 15+
  • Complete submission report
  • Paid directories are not included
  • Get valuable backlinks
  • Generate organic traffic
  • Save over 20 hours of your time
  • 48-hour turnaround time

Premium

$280 $140
One-time payment

Reach both AI-exclusive and general platforms with one package.

Choose $140 package
  • Submission to 140+ directories
  • Guaranteed DR increase from 0 to 20+
  • Complete submission report
  • Paid directories are not included
  • Get valuable backlinks
  • Generate organic traffic
  • Save over 28 hours of your time
  • 48-hour turnaround time
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